The intellectual equivalent of a ham sandwich.

Posts tagged ‘ads’

JJ Watt’s New Ad

I wrote this last week after the Texans oofta of a loss to the Dolphins … Today they won so the JJ ads were less painful (also I was channel surfing like a champ so that probably helped). Anyhow, this led to a NEW thought – dual ads! One set for when your team is doing well, in which you the celebrity in the ad can be cocky and funny and cool … and the other, for when your team is having an awful season, where you seem apologetic no matter what you are advertising.

Even though the Texans won today … I’m still going to post this because … I don’t have anything else prepared.

Oh ads, you create such natural seeming scenes.

I imagine that if you watch football, you’ve seen and heard quite a bit about JJ Watt. Both from announcers/various sports talking heads and from commercials that he’s in. I live in Houston, so I can tell you that I REALLY see a lot of JJ. I like him, I really do, and the ads aren’t bad. He hasn’t been phenomenal this season, but my expectations for him were a bit high (go figure).

But when you’re watching the Texans get stomped, and then it goes to commercial break and JJ Watt is talking to me about ice cream (for the local grocer HEB), JJ talking to me about Verizon, JJ about American Family Insurance, one KFC ad (the one ad that doesn’t feature JJ), and then you know who talking about Gatorade … Then it’s back to the game where the Texans either fail to do something good (meaning they’re on defense), or they do something awful (meaning they’re on offense) … It can be a bit much.

That’s why I think JJ Watt should do a set of local ads for honey. Some local beekeeper I guess. It’ll just be JJ Watt, in his uniform, in his locker room, and he looks at the camera sadly and says, “got a bitter pill to swallow? Yeah. Me too. Wash it down with this <honey brand> honey. Ok. I’m going to go cry for a bit now.”

More Bang for Their Buck

Have you heard about this? Some networks are slightly speeding up the speed of shows, a small enough amount that most people won’t notice, but enough to fit in a little bit more commercial time so they can generate more ad revenue?

Imagine if you could do this in conversations.

“Excuse me, I want to hear what you’re saying but I’ve got a lot to do today so … Just speak into this mic and I’ll listen to you later at a 10% faster speed.”

Or you can do this without being rude. If life is moving too fast, move to a small town in the south where the accents are slow and the pace of life is slower. If life is moving too slow, move to a city where to-the-point conversations are the norm (I’m looking at you, stereotypical New Yorkers).

Here’s an example someone made a while back of a 7.5% speed up of a Seinfeld episode on TBS, and a more recent 9% speed up of Seinfeld. Comedy with timing skewed? That’s especially wrong.

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